BHS product despatch inserts

We’re delighted to announce that we are now offering inserts within BHS’ product despatch parcels. This is made available only through Howse Jackson Marketing and, commencing immediately, advertisers can take this opportunity to reach a loyal, mid-market, female audience who appreciate aesthetic styling and good value.

Established in 1928, BHS (British Home Stores) is one of the UK’s most iconic and best-loved retailing brands, selling clothing and household items in 179 stores nationwide and online. Now owned by Retail Acquisitions Ltd, up to 160,000 product despatch parcels are sent to BHS customers each and every month via its website www.bhs.co.uk.

BHS customers cover most socio demographic groups and ages but predominantly consist of females aged 40+. Specifically, the product despatch insert offering has the following breakdown:

  • 100% online buyers
  • Age 40+
  • B,C1,C2
  • Income £20k+
  • Credit card users
  • Mainly female
  • Interests: Home making, furniture, cooking, clothing & accessories.

 

Inserts can weigh up to 10g, with heavier weights possible. Participating brands and creative will need prior approval for brand ‘fit’ and relevancy.

For availability, costs and additional information call Ian Jackson on 01296 680463 or email ian@hjmarketing.co.uk

PS This is a brand new insert marketing opportunity – we anticipate high demand!

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