Howse Jackson Marketing offers a comprehensive email marketing service that pays close attention to all aspects of the email marketing process. This is essential as each component (including list selection, creative treatment and broadcast technology) is integral to the overall success of the campaign.
We are able to plan and implement email campaigns from start-to-finish ensuring clients do not have to invest in costly software or HTML design services. Moreover, our in-house capability allows us to offer these services at hugely competitive rates far below the industry standard (typically less than half the cost of standard outsourced email campaigns).
Once the data has been selected we are able to advise upon or design the HTML creative itself – through years of experience we are able to confidently create compelling design and copy that generates response.If the data is not supplied by the client, we start with in-depth planning in order to select the right data for the campaign. Obtaining optimal data is the bedrock of any email campaign yet is frequently over-looked.
The third part of our email service is the campaign broadcast. With our own software we are able to deliver emails to consumers’ inboxes with accuracy and precision.
Finally, we provide a comprehensive reporting structure allowing clients to properly evaluate their campaigns and the roll-out potential.
For more information on our digital services, please contact Ian Jackson, Head of Digital, on 01525 376690 or email firstname.lastname@example.org